If you are a business owner in the Midlands that is struggling to attract new customers, are you making the most of your business website? If your site is a few years old, or you haven’t been regularly adding fresh, new content for good SEO rankings, then your business website will be in urgent need of a major overhaul.

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Even if you have been updating your website regularly, you may still be missing the right ‘SEO centric’ approach to attracting a strong base of customers that could be sitting right on your doorstep. If your website is hard to find, or it isn’t properly optimised to work across different platforms, then you could be missing out on a lot of customers.

This is where We can help. We can create a tailored SEO service plan in the Midlands to attract the right customers to your door. Let us explain why SEO is so important for your business website.

SEO

What does SEO mean?

The term SEO is short for Search Engine Optimisation. It is a technique that webmasters use to keep their websites ranked highly in search results on both Google and other leading search engines.

More than 85% of people wanting to buy products and services will use Google and other search engines to find the businesses and products or services they are looking for.

We also know that most people will only click through to websites listed on the first page of their search results, so if your website appears on page 2 or 3, then your potential customers may never see your website or know of your existence, even if your business is right on their own doorstep.

If you don’t want to lose out to a competitor with a higher SEO ranking, then you should look at using highly targeted and relevant SEO techniques to position your business better in search engine rankings.

SEO service can be divided into two main areas:

ON-SITE SEO

This is the process of optimising your website for SEO. This means that we will check and amend a few important areas such as:

  • Configuration files setup: htaccess, robots.txt and more
  • Content & images
  • Internal & external linking
  • Meta tags
  • Sitemap
  • Structure of the website
  • Titles of the pages
  • Writing new content for the website

On-site SEO is an important step that needs to be done properly before the next stage can begin – the off-site SEO.

OFF-SITE SEO

This is where most of the ongoing SEO work takes place. This is very much a living and breathing part of your website that needs the most constant attention. Here we cover such areas as:

  • Advertising
  • Articles writing
  • Blog posting
  • Competitors analysis
  • Media publishing
  • PR publishing
  • Social media and networks engaging

How can SEO in Midlands help me?

With many years in the web design and development field, Exclusive Web is perfectly positioned to help you overhaul and upgrade your business website to be properly structured for Google and the other search engines to crawl to enable them to rank your site.

Google regularly update their algorithms for ranking websites and these days they look for sites with high-quality, subject-related content and well looked after sites without broken coding and dead links.

Our services are perfectly tailored to suit the individual business so we will make sure that your website structure is sound and your site is SEO optimised to make sure you rank well with Google, Bing, Yahoo, Duck Duck Go and more.

The benefits of good SEO

Having good SEO will help your website become more visible, enabling new customers to easily find you. With Google taking 92% of all web searches, our SEO techniques tick all Google algorithm boxes for maximum exposure.

Your business website will be in good hands with Us. We offer great value for money and our SEO services are very cost-effective when compared to other SEO providers, and we give you far better and longer-lasting results.

Do not hesitate to contact us to help boost your SEO rankings and attract more customers to your Midlands based business. We are here to help!

But aren’t all SEO service providers exactly the same?

There are many large SEO companies that offer a generic service to all of their clients. At Exclusive Web, we don’t believe in a ‘one-size-fits-all’ service. We pride ourselves on the fact that we take each client and treat them as an individual. We then fully tailor our SEO services to perfectly match what you need taking into consideration your budget limitations.

It is our primary goal to help you to take your business to new heights through our highly targeted SEO services. We ensure that we help you to achieve your goals through maximising your returns, allowing you to reach your target audience in the most efficient and cost-effective way possible.

Don’t just take our word for it. Put us to the test!

Google

A warning about cheap SEO offers

Unfortunately, there are a lot of SEO companies offering unsafe methods that could put your business at risk. Lots of cheap, low-quality SEO strategies that are very much out of date and not up to speed with the latest Google algorithms. This means their SEO methods no longer fit within, or are compliant with current Google guidelines.

Be wary of services that offer automated back-links. These cheap link generators are used to create as many back links as possible, but they are usually of extremely poor quality. Google can easily pick these fake links up and using these techniques can greatly devalue your website. You could even face being banned completely from all Google search results.

If you have been a victim of poor SEO and your website is banned we would be able to provide you with the most effective solution to recover from the Google penalty.

Do not hesitate to get in touch with us at Exclusive Web to find out more about or tailored SEO Midlands-based services.